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When creating a website it is tempting to get carried away with the to get carried away by the design. You want your website to look attractive and professional looking. But despite the importance of a good layout there is one one thing even more important: the content. Because once you have made a visitor to pay further attention to the content of your website you often have often only a few moments to hold that attention. For different types of websites this is different and therefore cannot

SEO for ZZP'ers: How to optimize your website for search engines. As a ZZP'er it's important to be findable online. Using having a website is essential for this but a website alone is not enough. After all you want potential customers to find your website via Search engines like Google Bing and DuckDuckGo to find you. That's why it's important for you to optimize your website for search engines or SEO (search engine Optimization). But how do you go about doing this as a self-employed person? In

As a website owner you want a website that is flexible and grows with you. You want to be able to add new features to your website as needed without having to have a new website built. Fortunately a CMS (content management system) provides a solution. With a CMS you can easily add new features to your website such as contact forms surveys etc. Different content management systems have their advantages and disadvantages. In this blog post we will look at content management systems in general and

When you start thinking about creating a website there are a number of things to consider. In this blog post we're going to take a look at what a modern website looks like. And what points you need to keep in mind. A modern website should have various features and functions to meet the needs and expectations of the visitors and the website owner. Here are some of the important aspects that a modern website should fulfill: Speed: A modern website should load quickly. If visitors have to wait for

A brand company or website always has a story of how it came to be. Websites are a nice way to explain your company's history and vision. This helps convert visitors into paying customers and is also a way to show that search engines like Google trust your business or brand. In this blog post we'll look at how to tell your visitors about your brand story. What is a brand story? And what exactly is your brand? A brand story is the vision behind your company or business and it can be conceived and

As a business owner or freelancer you often depend on your website for the survival of your business. With a number of mobile apps you can keep an eye on what's happening on your website and track some things on the go. In this blog post we'll look at some handy apps you can use for digital marketing. Or are just handy if you run a website. Google Analytics Google Analytics is already used by many webmasters. It's the standard way to track what's happening on your website. For example it tracks

As a self-employed person or business a website can serve as a business card but with a website as a business card you have access to a worldwide audience. And is always on the web for you. In this blog post we'll look at the benefits of having a website as a business card and what it can do. The website is always on the job for you A website ensures that your customers can always find you. Once you have completed your website and published it under a domain name it is online 99.99% of the time

In the world of websites there are some terms that you will come across as soon as you start using them. Website conversions is a term that is perhaps the most important to know. And how you can influence and improve them. In this blog post we'll go into more detail about what exactly it means and how you can better measure it. Different types of conversions A conversion can be defined very broadly but in general it means a website visitor who takes a desired action on your website. So a visitor

The world of IT and websites is often a mystery to many people. However with modern tools and a willingness to spend a few days learning anyone can create a website. In this blog post we'll explain the basic steps. And how you can get started creating a website! A website can take any organization business or personal project to the next level. With a website you have a flagship for your business that's active 24/7 and can inform activate or persuade visitors to make a purchase. Whether you want