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When you launch a new website or online store you’ll likely spend a lot of time coming up with the perfect brand name. But the letters that come right after the dot deserve at least as much attention. That’s because the ending of your domain name plays a major role in how visitors perceive your brand and how well search engines and AI understand where your business operates and where to rank you in search results. Local Strength vs. International Reach Your target audience plays the key role

If you’re looking for a new domain name for your project it’s becoming increasingly common to find that the domain name you want has already been registered by someone else. Does that mean it’s time to give up? In this blog post we’ll show you all your options. The digital world is simply getting more crowded. With millions of registered .nl domain names the chances are high that your first choice has already been registered by someone else. This forces entrepreneurs and website operators

There are a number of strategies you can use when choosing a domain name. In the past opting for a keyword domain name was pretty much always the standard choice. But is this still the best approach in 2026? In this blog post let’s take a look at the differences between a brand name and a keyword and how you can make a smart decision for yourself. What is a keyword domain (EMD – Exact Match Domain)? A tactic frequently used in the past is the Exact Match Domain meaning a domain name that contains