Perplexity Comet Internet-Browser gestartet

Perplexity is one of the biggest players in the field of AI or artificial intelligence on the internet. The focus is on using AI to better understand search results, summarize them or already compile the conclusions for you. Last week, the company launched its own internet browser with AI fully integrated into it. Let's take a look at what you can do with it and how it might be of interest to your work as a website administrator.

If you want to install the browser immediately, you can trigger it via the following link. The browser is currently available for Windows and Mac.

https://www.perplexity.ai/comet

A mobile version of Comet is currently in development. This promises to be not just another mobile browser, but a fully-fledged digital assistant specifically designed to be voice-activated and contextual on any device.

A better internet starts with questions

Perplexity's slogan is: "The Internet is Better on Comet".

The company's mission revolves around one central idea: curiosity. According to the company, curiosity has always driven innovation - from the invention of the transistor to the Wright Brothers' first flight.

Perplexity argues that the modern internet has stifled this curiosity. Instead of exploring knowledge, we are steered towards buy buttons, clickbait and endless funnels. Comet aims to change that by creating an internet that is once again about questioning, discovering and learning.

Since its initial limited launch on July 9, Comet has become one of the most sought-after AI products of 2025. Millions of people signed up to the waiting list and the product became popular faster than Perplexity could send out new invitations.

Asking questions encouraged

Comet brings Perplexity's AI directly into your browser. You can access it at any time - whether it's to summarize this blog post, solve a code problem or conduct market research.

Early testers of the beta version asked 6 to 18 times as many questions as they normally do when using the Internet. This is exactly the goal: to make people curious again.

As Perplexity itself says: "Curiosity is in all of us."

By making AI more natural and accessible, asking questions becomes the starting point of online work again.

What does this mean for website administrators and content creators?

For website administrators and online marketers with their own hosting, Comet can be a practical tool that, above all, can take a lot of work off their hands. Especially in the research phase or with repetitive daily tasks. You always have your own assistant on standby to be able to place ads more effectively.

The browser is not just a new tool for browsing, but also an AI platform for productivity, research and content optimization.

- With Comet, you can summarize web texts or compare sources.

- With the Comet assistant, you can test ideas or have concepts developed quickly.

- Integration with background assistants makes multitasking more efficient than ever.

By integrating AI directly into the browser, the boundary between searching, creating and working is shifting - and this opens up opportunities for everyone who works with online content.

AI is increasingly becoming the focus of every user on the Internet; now that Google itself is also integrating AI views into its search results, people who have not yet come into contact with it will automatically become familiar with it. Perplexity is a tool that takes this one step further, especially now with its own browser. It will be interesting to see if this browser is widely accepted and what the numbers will look like after six months. There have been several browsers in the past that have caused a stir when they were launched, such as the Brave browser, which put advertising and privacy first. Now it's Perplexity's turn to see if it will make a splash too.

Do you want to integrate AI into every aspect of your online behavior? Or do you tend to shy away from it? Let us know via social media!