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Google RankBrain, what exactly is it?

Google RankBrain, what exactly is it?
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Google RankBrain, what exactly is it?

Google RankBrain, what exactly is it?

The fact that Google has many different web applications is well known by now.For example, Google has many well-known web applications such as gmail, youtube and applock.One of those lesser known applications is google RankBrain.This is mainly because it is something you do not really notice and because it is built into google itself.RankBrain is actually something that is built into google's algorithms.

This is about a machine learning algorithm.Its purpose is to better "understand" search queries and as a result to show them in a better way.So if you search for Hosting for example, you will see webhosting companies at the top.

How long has Google RankBrain been around and does it affect my seo?

Google RankBrain is still quite new, it was added to the search algorithms in 2015.Despite the fact that the system is relatively new, according to google this is the 3rd most important factor during search.The system is designed to better understand the search queries that are entered.You will notice this especially when you search in google for the weather for example.You will then notice that your location appears with the current temperature, wind speed and the weather forecast for the next few days.This is a result of Google RankBrain.Because this is a machine learning algorithm it will improve itself over the years.

This is of course good to adapt your SEO to this.However, SEO does not only have to do with Google RankBrain.There are many other factors that are taken into account.One of the most important things is to have a mobile first website.This means that your website should be optimized for mobile users.

Having Backlinks is also important.Backlinks are links that point to your website.If you have any questions about Google RankBrain or seo you can always see if there is a chat employee available.If there is no chat employee available you can always send a ticket to our helpdesk.